Dealership Inventory & Pricing Tools
Date
2018-2019
Role
Senior Product Designer
Team
Design Lead,
B2B Dealership Tools
Tools
Figma, Miro, UserTesting.com
Senior Product Designer —
Design Lead, B2B Dealerships
Led end-to-end Product Design for Dealership products, improving front- and backstage customer experience for over 25k+ dealership users.
Product/UX Design
Strategy
Discovery
User Reserach
Design Thinking
Workshops
Service Design
0-1 MVPs
Web
Mobile
Saas
Tools
B2B
Dealership UX Research
Plan and lead the UX Research efforts into the Dealership industry. Going in the field, shadowing key teams, conducting workshops, engaging stakeholder, and crafting an in-depth leadership share out.
Timeline
9 months
Admin Access entry for med-sized Dealerships
Led end-to-end Design for MVP launch of an admin access entry with role-based permissions and multi-location management. Optimized release strategy with iterative design updates to accommodate engineering time and integrate new complex data structures on the back-end.
Timeline
6 months
Admin Data Pages
Designed robust and comprehensive data pages to display aggregate numbers for all included locations. Resulting in reduction of time on task for monitoring each dealership performance and overview of all business data.